Local/Regional Campaigns

Local service businesses with small geographic footprints (e.g. a handful of towns or zipcodes, a city, a metro area) require specialized skills for competing with bigger advertisers in saturated markets. We have very good experience in these markets and can work with almost any budget. We usually begin with Google AdWords campaigns and grow into the other search engines as budget allows.

National Campaigns

For advertisers that reach the entire United States or United Kingdom, Simple Smart Marketing creates, manages and monitors campaigns on the three largest pay per click engines - Google AdWords, Yahoo Search Marketing and Microsoft AdCenter.

Tracking Campaign Performance

We can advise you on how to track campaign performance using various methods. Typically this involves adding some tracking information to your website and sometimes also assigning a unique telephone to track the leads from your campaign.

To Get Started

The following information is required:

1. An existing website that describes your products or services. If you do not have a website we can help with that too.

2. An explanation of your target market - who are you targeting and what do you want to tell them about you and your product?

3. The geographic area you wish to cover - use states names, city names, metro areas, towns and zip codes.

4. Your budget. We have two options - spend to exhaustion, or monthly budget. Using the information above we can give you a rough estimate of what to expect in terms of traffic.

If you have questions or need more information, please contact Simple Smart Marketing.